There's an election coming up.

The party needs a candidate to fight the election.

Who's it going to be?

The seasoned pol and policy wonk. The "inevitable" leader?

Or the boyish, gifted orator preaching "change"?

How long will the internal party battle take?

And how much will it cost?

One Billion Dollars

The recent race to determine the Democratic Party nominee for President lasted 18 months and cost the combatants approximately one billion dollars. And left a lot of blood on the ground.

But a similar battle within Britain's Labour Party in 1994 - between Tony Blair and Gordon Brown - was resolved more swiftly. And cheaply.

It was decided over a 45-minute meal in a trendy London restaurant. And the entire leadership campaign cost $38. (Plus tip).

(Obama & Clinton could have saved a lot of time and money if they had simply emulated Blair & Brown!)

Why did two fiercely competitive politicians decide to forego a drawn-out bloody battle?

How did the young, dark-horse newcomer out-maneuver the inevitable candidate and win the prize?

That's the true-life story told in this prequel to the motion picture "The Queen"

The story of how Tony Blair and Gordon Brown made "The Deal"

A political pact that resulted in Tony Blair becoming Prime Minister of Great Britain while the seasoned pol he out-smarted cooled his heels for 13 years waiting for his end of the bargain - his turn as Leader.

It's a story of interest to political junkies of all stripes and nationalities. Especially those who like their politics with a Machiavellian twist.

And the parallels with the Obama vs Clinton battle we've just lived through are all too apparent.

(Given the decade of dramas between Tony Blair and Gordon Brown after Blair became leader - the consequences of how the winner deals with the loser will be a lesson of great interest to Barack Obama!)

The film has been created by the same filmmaking team (writer, director, producer and co-star) behind "The Queen"

Coming soon on DVD.

And at two special theatrical premieres in Hollywood and New York.